Cooke-Yeomans Consulting
Helping to deliver winning proposals
We provide excellence in bid, proposal, report and marketing information preparation, writing and management. Our professional writing has included:
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managing the successful proposal for the Crossrail rolling stock
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managing and writing for several successful Network Rail frameworks
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managing and writing for the successful SSE overhead lines framework
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writing method statements for the successful Royal Fleet Auxiliary Future In-Service Support (FISS) contract
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writing for the successful Thames Tideway Tunnel bid
We are used to being part of a team or leading a team of proposal managers, co-ordinators and writers on regional and strategic bids.
We have supported the following companies by managing and writing their proposals:
Defence sector
QinetiQ, Thales, Rolls-Royce, A&P Group, Babcock, Lockheed Martin
Rail sector
Siemens, Bombardier, Alstom, Redstone Associates
Civils construction sector
J Murphy and Sons, Ferrovial, Costain, Laing O’Rourke
Power infrastructure
Babcock
Waste management & energy from waste
Kier, Covanta
Civil aviation sector
Babcock, Ferrovial, Aviation Consulting Group
Marine engineering & fabrication
Babcock, A&P Group, Harland and Wolff
Motorsport
Classic Sports Car Club and Piranha Motorsport
We can augment your existing team, or we can provide a scaleable bid team with full functionality, from capture planning through to graphic design and bid production.
We have worked with our clients to complete successful pre-qualifying questionnaires and tender responses for end clients such as:
A major middle eastern light rail consortium
BT
Crossrail Ltd
Network Rail
London Underground
Department for Transport
Heathrow Ltd
HS2 Ltd
IPEX
Kier
National Grid
Nuclear Decommissioning Authority
Royal New Zealand Navy
Thales
Thames Tideway Tunnel Ltd
Triton Knoll Wind Farm Ltd
SSE
Wartsila
UK MoD
Case study -
Civil engineering sector
A large multi-national civil engineering company was tendering for several related large (several £100m) construction projects in the centre of London.
They assembled a bid team assuming that their client would want to be confident of their methodology and provided several subject matter experts to help write the technical aspects of the bid.
We analysed the ITT and helped them realise that the client was actually asking detailed questions about how they intended to mitigate the risks of traffic disruption, damage to listed buildings, damage to neighbourhood businesses and resident relationships.
Fundamentally the client’s ITT required a demonstration of how the construction company was going to protect the project’s reputation and avoid being a front page story in the Evening Standard.
Our team coached the subject matter experts, made them think about the client’s real issues and helped them develop and write a proposal which met the client’s needs.
Case study -
Rail sector
A multi-national rail engineering company was bidding to build new rolling stock for a rail operator.
The engineering team were focused on describing every technical detail of their solution because they were convinced that the client wanted to know the engineering details.
We analysed the ITT and convinced the bid team that their proposal needed to focus on demonstrating and proving the benefits that their train would deliver in terms of low through life costs, due to high reliability and ease of maintenance as well as providing a good passenger experience.
In one example, we persuaded the engineering team that the client did not need to know how the door system worked, but they did need to understand that choosing the most capital expensive door option delivered long term benefits in terms of smoother aerodynamic airflow leading to lower vibration, lower dust and water ingress, lower noise and therefore lower long term maintenance costs.
Case study -
Engineering sector
A major engineering company was bidding to provide design and assurance consultancy services to a client when it had traditionally provided build, installation, test and commissioning services based on other companies designs, i.e. it wanted to extend its portfolio into a new functional area.
We helped them write a detailed proposal that demonstrated, and provided evidence, that they had design experience based on their ability to develop outline concept designs provided by other companies into detailed designs fit for delivery.
We helped them show that their project delivery experience meant that they were able to “design for safety, design for delivery and design for maintainability” and that this would provide enhanced designs at the concept stage.
We also helped them show how they provided assurance that their detailed design work met the required standards and was verified and validated against client requirements.
We were able to show that this also enabled them to critically examine designs provided by others and provide external assurance that these designs met requirements.